Harvard Business Review 2020 (March-April)

Год выпуска: March-April 2020

Автор: Harvard Business Review USA

Жанр: Бизнес

Издательство: «Harvard Business Review USA»

Формат: PDF (журнал на английском языке)

Количество страниц: 150

Описание:

The Right Thing to Do

We talk a lot about the importance of authenticity. The ability to be true to yourself has been tied to higher engagement, greater workplace satisfaction, better performance, and increased overall well-being. But if your gender identity doesn't conform to the sex you were assigned at birth, the likelihood is high that you aren't bringing your whole self to work.

The workplace is deeply unkind to transgender people. Study after study shows that they are stigmatized and discriminated against. A 2015 survey of trans individuals in the United States revealed that an appalling 77% reported taking active steps to avoid mistreatment at work, such as hiding their gender identities or quitting their jobs. Two-thirds reported negative work outcomes, such as being fired or forced to resign, not being hired for a job, or being denied a promotion.
The experience of burying their true natures can be psychologically devastating for trans individuals, as Christian Thoroughgood of
Villanova, Katina Sawyer of George Washington, and Jennica Webster of Marquette note in “Creating a Trans-Inclusive Workplace” (page 114). And “a failure to adopt trans-specific policies and practices can cost businesses dearly,” they write, “in the form of higher turnover, decreased engagement and productivity, and possible litigation.”
The business case for diversity is clear. More important, it's the right thing to do. At a time when executives are grappling with the proper role of the corporation in society, they can no longer play it safe by simply reflecting the values of the world in which they operate. Businesses have the power to shape sensibilities for the greater good. They should exercise it.

Сontents

Harvard Business Review (March-April)

SPOTLIGHT

• PRODUCTIVE INNOVATION

INNOVATION

• Building a Culture of Experimentation
  • It takes more than good tools. It takes a complete change of attitude

48 RESEARCH

• Avoid the Pitfalls of A/B Testing
  • Make sure your experiments recognize customers' varying needs

Q&A

• “The Power of These Techniques Is Only Getting Stronger”

FEATURES

ORGANIZATIONAL CULTURE

• What's Really Holding Women Back?
  • It's not what most people think

• LEADERSHIP

• How Insider CEOs Succeed
  • Advice from those who've done it

MARKETING

• Pricing Policies That Protect Your Brand
  • How to prevent unauthorized discounting

OPERATIONS

• A More Sustainable Supply Chain
  • Companies tend to focus on their top-tier suppliers, but the real risks come lower down

LEADERSHIP

• Becoming a Better Corporate Citizen
  • How PepsiCo moved toward a healthier future

RISKMANAGEMENT

• Your Company Is Too Risk-Averse
  • Here's why and what to do about it

HUMAN RESOURCES

• Creating a Trans-Inclusive Workplace
  • How to make transgender employees feel valued at work

ENTREPRENEURSHIP

• Beyond Silicon Valley
  • How start-ups succeed in unlikely places

IDEA WATCH

• New Research and Emerging Insights

MARKETING

• Why Soliciting Donations at the Cash Register Can Backfire
  • Use these strategies to ensure that it doesn't. plus The top business transformations of the past decade, a way to keep performance rankings from killing cooperation, and more

DEFENDYOUR RESEARCH

• A Subordinate's Criticism Makes You More Creative
  • Negative feedback has a positive effect when it comes from an employee rather than from a boss

HOW I DID IT

• Tilray's CEO on Becoming the First Mover in a Controversial Industry
  • The author could see a global future for medical cannabis

EXPERIENCE

• Advice and Inspiration

MANAGING YOURSELF

• Firing with Compassion
  • Dos and don'ts

CASE STUDY

• Pursue Your Dream or Move On?
  • A social entrepreneur considers how she can have the most impact

SYNTHESIS

• One Last Chance to Fix Capitalism
  • To avert upheaval we need policy change and private-sector leadership

LIFE'S WORK

• Dean Koontz

DEPARTMENTS

• FROM THE EDITOR
• CONTRIBUTORS
• EXECUTIVE SUMMARIES

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