Harvard Business Review 2019 (January–February) |
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Год выпуска: January–February 2019 Автор: Harvard Business Review USA Жанр: Бизнес Издательство: «Harvard Business Review USA» Формат: PDF (журнал на английском языке) Количество страниц: 160 Описание: THE PRICE OF "SUCCESS"EVER SINCE ADAM SMITH noted the benefits of dividing up labor, efficiency has been management's highest goal. Reducing waste and increasing productivity drove the Industrial Revolution and inspired "management science," which holds that efficiency is fundamental to competitive advantage. "The belief in the unalloyed virtue of efficiency has never dimmed," writes Roger Martin in this month's Spotlight (page 41). Today, he adds, efficiency is "promoted in the classrooms of every business school on the planet." What if that orthodoxy is wrongheaded and dangerous? Martin argues that it has led ineluctably to the intense concentration of wealth and power that creates many losers and far too few winners in business and society at large. Сontents Harvard Business ReviewECONOMICS & SOCIETYTHE HIGH PRICE OF EFFICIENCY Eliminating waste is the holy grail of management science—but overemphasizing it leads to a host of problems. Companies should pay just as much attention to resilience. Roger L. Martin ANALYTICSSUCCESS BREEDS INEQUALITY What the data shows LEADERSHIP"THE COSTS OF COMPLEXITY ARE HARD TO SEE" A conversation with Jim Hackett, CEO of Ford Motor Company CULTUREThe Hard Truth About Innovative Cultures Creativity can be messy. It needs discipline and management. OPERATIONSRetailers Are Squandering Their Most Potent Weapons Salespeople are an asset, not an expendable cost. MARKETINGWhat Does Your Corporate Brand Stand For? It's harder to create a strong identity for an entire company than for a product. This tool kit can help you get there. INNOVATIONCracking Frontier Markets Investing in innovation in emerging economies is the secret to creating wealth and fostering inclusive, sustainable development. SOCIAL RESPONSIBILITYCalculating the Value of Impact Investing An evidence-based way to estimate social and environmental returns. INNOVATIONWhen Your Moon Shots Don't Take Off How science fiction and other unconventional tools can fire the imagination and lead to breakthrough growth. STRATEGYWhy Some Platforms Thrive...and Others Don't What Alibaba, Tencent, and Uber teach us about networks that flourish. The five characteristics that make the difference. ANALYTICSData Science and the Art of Persuasion Organizations struggle to communicate the insights in all the information they've amassed. Here's why, and how to fix it. SOCIAL RESPONSIBILITYGiving After Disasters When corporate aid has the most impact plus A roundup of the latest management research and ideas. DEFEND YOUR RESEARCHMindfulness Is Demotivating Being present in the moment may have a downside. MANAGING YOURSELFWhy Your Meetings Stink— and What to Do About It Strategies for engagement. CASE STUDYBad Blood on the Senior Team How should a CEO address friction between his CFO and the sales chief? SYNTHESISIdeal Worker or Perfect Mom? You can't be both. Stop trying. скачать журнал: Harvard Business Review 2019 (January–February)
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